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WAPwhatsapp automation services

WhatsApp automation services that answer while you're on the job.

Our WhatsApp automation services set up the WhatsApp Business Platform so customers get an instant reply, can book or ask for a quote, and land in your CRM with the conversation attached. A person takes over whenever it matters, and every message follows WhatsApp's rules on opt-in and approved templates, so your number stays in good standing.

Plan my WhatsApp setup → What's included
  • opt-in respected
  • handover to a real person
  • conversations saved to your CRM
whatsapp.cloud.apiillustration
  • an incoming WhatsApp message is checked, matched in the CRM and answered
  • replies inside the 24-hour window are sent free-form
  • outside the window, an approved template is used instead
opt-in recorded24 h service windowexample messages
definition

What is WhatsApp automation?

WhatsApp automation uses the WhatsApp Business Platform (the API version of WhatsApp Business) to reply to customers instantly, collect booking or quote details, send reminders and pass conversations to your team or CRM. It works within WhatsApp's rules: customers must opt in to hear from you, you can reply freely for 24 hours after a customer messages you, and messages outside that window use templates WhatsApp has approved.

Platform
WhatsApp Business Platform (Cloud API), not the free Business app
Good for
Instant replies, bookings, quote requests, reminders and updates
Rules
Opt-in required; templates for messages outside the 24-hour window
Costs
Meta charges for some message types, billed separately from our work
sound familiar?

Customers message, but nobody's free to reply.

Tap what happens in your business. These shape the first WhatsApp flow we'd build.

Tap anything that sounds familiar.

what's included

WhatsApp Business automation, set up properly.

Everything you need to automate WhatsApp without risking your number or annoying your customers.

01

WhatsApp Business Platform setup

Your business verified, your number connected through the Cloud API or a provider, and your display name and profile set up.

02

Instant replies and FAQs

Answers to your common questions within seconds, written in your voice, with a clear route to a person.

03

Lead qualification and bookings

Short guided flows that collect the details you need, offer booking slots and create the enquiry in your system.

04

Templates and reminders

Appointment reminders, updates and follow-ups as approved templates, sent only to customers who have opted in.

05

CRM and tool integration

Conversations, contacts and bookings saved to your CRM and calendar, with your team alerted when someone needs a human.

06

AI replies with limits

An optional AI assistant that sticks to your business's own topics and hands over when unsure, in line with WhatsApp's policies.

built within the rules

A bot that annoys people, or one that helps them?

WhatsApp is personal. Getting automation wrong means blocked messages, unhappy customers or a restricted number.

number in good standing: at risk
Opt-inMessages sent to every number in the listOpt-in captured and recorded before any business-initiated message
TemplatesFree-form texts that fail outside the 24-hour windowApproved templates for reminders and follow-ups
HandoverCustomers stuck in a loop with a botA clear route to a person, with the conversation attached
RecordsChats live on one person's phoneContacts, chats and bookings saved to your CRM
BroadcastsBulk messages that get the number reportedTargeted messages to opted-in customers, with an easy opt-out
how it works

From missed messages to instant, useful replies.

Four steps, starting with a free 20-minute call and a quote within 24 hours.

  1. 01

    Understand your conversations

    We look at the questions customers send, what your team needs from them and where replies get stuck.

    → conversation map
  2. 02

    Set up the platform

    Business verification, your number on the WhatsApp Business Platform and the templates submitted for approval.

    → verified number + templates
  3. 03

    Build and integrate

    We build the reply and booking flows, connect your CRM and calendar, and set up handover to your team.

    → tested WhatsApp flows
  4. 04

    Launch and optimise

    We go live, watch real conversations, refine answers and add flows where customers still get stuck.

    → live automation + notes
tools we use

The WhatsApp stack.

// whatsapp
WhatsApp Business PlatformCloud APIMessage templatesInteractive buttons and lists
// providers
Meta (direct)Twilio360dialogGoHighLevel
// connected to
HubSpotGoHighLevelGoogle CalendarCalendlyn8n
// ai (optional)
OpenAIAnthropicGoogle Gemini
what drives the cost

How much does WhatsApp automation cost?

Four things set the size of the job. Meta's own message charges are separate. Choose what fits and we'll quote exactly.

What it should do

Each flow is designed, written and tested on its own.

Integrations

CRMs and calendars add mapping and testing.

AI replies

AI needs your content, limits and handover rules.

Outbound messages

Templates need approval and opt-in handling.

keep exploring

Related services.

BOT

AI chatbot development

Chat assistants for your website, trained on your own content.

Explore → LGA

Lead generation automation

Capture and qualify leads from every channel automatically.

Explore → CRM

CRM automation

Follow-ups and pipelines that update from every conversation.

Explore → EML

Email automation

Welcome, follow-up and nurture emails that send themselves.

Explore →
faq

WhatsApp automation questions.

Only in a limited way: the free app has greeting and away messages and quick replies. Proper automation, integrations and multiple team members need the WhatsApp Business Platform (the API), which is what we set up.
Yes. WhatsApp requires opt-in before you send business-initiated messages such as reminders or offers. When a customer messages you first, you can reply freely for 24 hours. We build opt-in capture into your forms and flows and record it.
After a customer messages you, you have 24 hours to reply with normal messages. After that, you can only message them using a template that WhatsApp has approved. We design flows and reminders around that rule so messages don't fail.
Meta charges for some message types, mainly business-initiated template messages, at rates that vary by country and category. Those charges are billed by Meta or your WhatsApp provider and are separate from our work. We'll explain what your planned messages would involve.
Yes, for questions about your own business, like services, areas, opening times and bookings, within WhatsApp's policies. We limit it to your content, test it on real questions and hand over to a person whenever it's unsure or the customer asks.
Yes. With the Business Platform, several team members can handle conversations through a shared inbox or your CRM, with automation answering first and routing chats to the right person.
answer faster

Tell us what your customers ask on WhatsApp.

Send us your website and a few of the messages you get most. We'll book a free 20-minute call and send a quote within 24 hours.

https://

quote within 24 hours · opt-in respected · a person is always one tap away